PPC Pay-Per-Click
Data-Driven Advertising
Tools
& Partners
Find New Customers, Drive More Sales, Improve ROI
A Paid Search Campaign or Pay-per-Click (PPC) is an integral part of your online presence and will complement and supplement the other facets of a complete digital marketing strategy. We can get your ads and campaigns up and running in the first month, driving new business, more leads, calls and sales.
We know that to improve something, you need to measure it, and that specifically applies in the realm of paid online advertising. At the granular level, paid online advertising which includes Google Ads, Bing Ads, Facebook Ads, Retargeting and Display campaigns provide detailed metrics which can be broken down and tracked as key performance indicators (KPI’s) to figure what’s working and what’s not so we can improve your ROI.
To put it simply, conversion tracking is the key that makes digital marketing and advertising accountable where traditional advertising is not. Find out where the customer came from, what they saw and what they clicked, that’s conversion tracking. That’s how we refine and improve your campaigns. We run your ads over and over, we look at the results, then we optimize and improve them and continue the process.
Google Local Service Ads
Advertise at the very top of Google’s search results page with their pay-per-lead service called Local Service Ads.
Google & Bing Ads
Your ads will be displayed on Google and Bing’s search results pages which together command over 90% of the global search market.
Facebook Advertising
Facebook Ads allow for pinpoint targeting of your potential customer based on interests, demographics, previous purchases and geographical location.
In-Depth Keyword Research
We use advanced keyword research and projection tools to build a custom set of keywords/phrases to identify and target your potential customers.
Landing Page Conversion
Your ads, campaigns and listings will drive traffic to specifically designed landing pages built for converting your visitor into a customer.
Ads That Work
We test, refine and focus on the highest performing ads to improve the quality of your leads at a lower cost per click.
Complete Market Analysis
A complete analysis of your competitors aids us in finding opportunities to help you get higher ad positioning and win more business.
Custom Scaled Approach
Your pay-per-click campaigns can be scaled to fit your budget, seasonal changes, and market opportunities to match your lead generation goals.
Compete and Win in a Zero-Sum Game
Digital Marketing in most cases is a Zero-Sum Game. Meaning there is a limited number of searchers looking for the type of products and services that you offer. When we help to increase your number of calls and leads, you are taking a bigger share of the pie, ultimately taking market share from your competition. And we like Competition. We compete for you in every way for more prospects, more calls, more leads, and more sales.
Do you want to increase Your Sales?
Schedule a brief call with us to find out where your business stands, the opportunities available to you, and how we can improve your lead flow, increase your sales and get you on the path to consistency and growth!